Television: the most used communication medium
Television is one of the most popular communication mediums in the world. It is a powerful tool that can be…Read more
How to choose the right communication medium?
When choosing a communication medium, it’s important to consider the message you’re trying to communicate and your audience. Some factors…Read more
Goodies: the best way to promote your company
There are many ways to promote your company, but one of the best is through giveaways, or goodies. Goodies are…Read more
The different communication media used by companies
In the business world, communication is key to success. The different communication media used by companies can have a big…Read more
Are marketing and corporate communication really so different?
Are marketing and corporate communication really so different? This is a question that has been asked by many businesses and…Read more
Marketing, a powerful corporate communication lever
In a globalized and highly competitive business environment, any company that wants to remain relevant must use marketing as a…Read more